Why So Serious? February, 23rd 2011 by E.

Volkswagens' Passat has The Force

With marketing execs worldwide pushing the boundaries of invasive advertising – think extreme product placement in TV Shows – every once in a while a company steps up to prove that there are still commercials that can bring a smile to your face. Volkswagen’s ad for their 2012 Passat is that commercial.

Volkswagen has already built quite the reputation for fun commercials; an ad featuring a terrorist who didn’t exactly make the impact he was hoping for went viral on the internet a few years ago, after it had apparantly been deemed to offensive for TV. This new video is a lot more TV-friendly though, so Volkswagen proves that even without terrorists, explosions and/or copious sexual innuendo, good advertising is still a possibility.

Check out the commercial below:

…and check out the 2005 VW Polo commercial for a bonus laugh:

On a side note, some bad parenting questions arise from watching the commercial: Should parents enable their children to emulate the obvious bad guy when they watch Star Wars, by buying them a Darth Vader costume? If the mini-Darth in this video grows up to be an international evil-doing terrorist in 15 years, remember MenReport brought you the breaking news first!

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