Electronics March, 7th 2011 by E.

Virtuo SmartJuke: Mixing the 50s with the future

One of the most nostalgic products of American musical and cultural history is back: The TouchTunes Virtuo is a modern take on the iconic machine that provided the soundtrack to bars and diners across the world back in the fifties and sixties.

When you think about it, the Jukebox provided people with the same music experience we now have on the internet: A huge amount of songs on demand, free from commercials, with a playlist controlled and customised by the user. Add to that the fact that back in the day, Jukeboxes received the newest songs first, further solidifying the comparison to modern music distribution.

Somewhere along the line though, Jukeboxes just stopped being cool due to outdated technology and the slew of new alternatives for the customers’ musical fix. The TouchTunes Virtuo attempts to mix the qualities of the Jukebox with the interactivity and visuality of modern technology.

The Virtuo offers it’s users new ways to find songs: You can search by lyrics or explore songs in a 3D interface that links genre, chronology, influences, and geography to help you figure out your song-selection. Additionaly, you can build and edit a personal playlist on the machine or through an online MyTouchTunes account.

What do you think, is this something we’re going to be seeing in bars in the near future? The option to choose your own music when you’re out drinking with the fellas – like back in the day when The Fonz was a God – surely deserves another shot!

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